Book Review: Smarter, Faster, Cheaper

Professional Development
In my continuing quest to not get personal visits from Buck Woody (blog|twitter) I’m making sure that I make good on my commitment to read 12 personal development books in 12 months. We’re up to #4 (again demonstrating the degree of fear that Buck can put in a person) and the book is Smarter, Faster, Cheaper: Non-Boring, Fluff-Free Strategies for Marketing and Promoting Your Business by David Siteman Garland (blog|twitter). The extended title on the book covers what it’s about quite well. David Garland is considered one of the top marketers these days and he seems to follow the processes laid out in his book. I say this because I received a tweet from him after I tweeted that I’d finished reading the book. One of the processes laid out…
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SQL Server Execution Plans

PASS, Professional Development, SQL Server
I write quite frequently about SQL Server Execution Plans. I started in that area just because that’s how you figure out what a query is doing and sooner or later, we all have to tune a query. I found I was doing it sooner and more frequently. When the opportunity came up to write a book , I jumped on it. Now I find myself presenting, rather frequently, on execution plans. One of the people I’ve learned from over the last several years is Gail Shaw (blog|twitter). I first saw Gail on stage at the PASS Summit, I think it was 2007. A co-worker of mine was picked, along with Gail, to go on stage for the Quiz Bowl. Gail was answering all the questions. If you go over to…
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Tribes: We Need You to Lead Us

Professional Development
I’ve finished my 3rd book as part of my year long commitment to read and review professional/personal development books. I read one of my favorite authors this time, Seth Godin and his book, Tribes: We Need You to Lead Us . I’ve either been very smart or very lucky in my choice of books. I’ve enjoyed all three. But this one was better than the other two. Then again, this is my third Seth Godin book, I think I’m predisposed to enjoying his writing. The core idea behind the book is predicated on two facts. First, humans tend to congregate, we’re social critters. Second, you can take the lead of your tribe. Easy stuff, right? Wrong. It’s complicated and weird and hard. The book doesn’t even remotely suggest otherwise. This…
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Google + Hangouts

Professional Development
I just finished hosting my third hangout on Google Plus. I’ve also attended one hosted by Andy Leonard (blog|twitter) and one hosted by Tom LaRock (blog|twitter). I am blown away by how useful these things are. I’m actually struggling to try to put it into words. This may be something of a ramble. Jorge Segarra (blog|twitter) brought it up during the conversation this morning, you can’t know everything. You can’t. So what do you do when you’re hitting an issue that you can’t solve because you just don’t have the knowledge? Well, you contact someone who does have that knowledge. You work your contacts and your network and track down the information, because someone you know either knows that bit of information or they know someone else who does. That’s…
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